Meg Pearson Writes
The Brand That Breathes: Where reinvention, identity, and meaningful living meet.
Your website doesn’t need to be prettier. It needs to work.
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Your website doesn’t need to be prettier. It needs to work.

Want to go deeper? Check out the full Website Reality Check Masterclass:

  • Wednesday, September 2nd, 2026

  • 12pmET

Or bring me in to teach the hands-on workshop to your organization, conference, or small business community! Contact me now.


A beautiful website is great, but if people can’t find you, understand what you do, trust you, or figure out what to do next… it’s not doing much for your business.

In this episode, I’m breaking down some of the biggest things I look for when I audit a small business website, from the 5-second test and confusing homepage copy to SEO, H1s and H2s, mobile performance, image optimization, privacy, cookies, and the slightly nerdier stuff happening under the hood.

You’ll leave with a few quick wins you can check on your own website today, plus a much better understanding of what your website is actually supposed to do.

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