In 2012, The Huffington Post picked me up as a writer.
This was back when HuffPost was at its peak, and I somehow managed to land myself a column on the platform. I started out sharing recipes and the anecdotal stories that went along with them. You know, the way food bloggers do. But eventually, they kind of just let me freestyle.
I wrote about my personal struggles with alcohol, my eating disorder, my father’s illnesses, and whatever else I felt compelled to put into words.
Fast forward a year, and I was getting paid by various online and print publications to write articles, mostly in the health and wellness space. Pretty rad for a small town girl working in TV! Especially considering I’d been honing my writing skills since elementary school, without much of a plan for what I’d eventually do with them.
Let’s rewind to the 90s for a minute.
My parents were both teachers, and over the summer holidays, they’d often bring home one of the classroom computers. This was a rarity at the time; we’re talking BIG, old-school computers, my friends.
I was reading a LOT of Christopher Pike and R.L. Stine books back then. If you’re of the Gen X/elder millennial variety, you probably remember those.
Naturally, I started writing my own short stories: angsty teenage dramas with questionable plotlines.
I’ve actually recently uncovered a couple of those literary masterpieces in an old storage bin, and I plan to share them here on Substack.
Prepare yourselves.
But my writing obsession started even earlier than that. Back in the 80s, my sister Stephanie and I were writing a series of princess books called Vicki and Beauty.
Yes. We had a SERIES.
I wish I still had all those books. Anyway, writing has been in my blood for as long as I can remember.
So yeah, I guess you could say I’ve been doing this my whole life.
Over the last decade as an entrepreneur, I’ve continued to write. Thousands of blog posts, newsletters, social media captions, and every single piece of marketing copy I’ve ever put out into the world.
I’ve published four cookbooks and a spiritual children’s book.
And in 2026, I worked with a ghostwriter/editor friend to bring my newest book, The Brand That Breathes, to life. That baby is about to make its way into the world, and I’m damn excited.
Meanwhile, I’ve also been writing tens of thousands of words for my memoir, tentatively titled Dark Is the New Light. That one’s been a labour of love, to put it mildly. I’m planning to write, copy edit, line edit, and do the whole shebang myself, with the goal of releasing it by the end of 2027.
But there’s another part of my professional background that I think makes this next chapter make even more sense…And it has very little to do with writing.
I’ve spent years listening to people tell their stories.
Before I became a website designer and marketing consultant, I spent years working as a coach, breathwork facilitator, and retreat leader. During my decade living in Costa Rica, I worked with thousands of people from all over the world. People who came to retreats and personal development experiences because something in their lives needed attention.
Some were going through divorces or major career changes. Others were processing grief, addiction, or difficult experiences from their past. And some were simply trying to figure out what the hell they wanted to do with the rest of their lives.
I’ve facilitated experiences for more than 18,000 people over the years.
That’s a LOT of conversations.
And if there’s one thing I’ve learned from all that time spent working with people, it’s that everyone has a story. Sometimes people know exactly what their story is and can tell it beautifully. Other times, it takes a little digging.
I’ve learned how to listen.
How to recognize when there’s something more underneath what someone is saying.
How to ask a question that gets someone talking about something they hadn’t even considered relevant.
And perhaps most importantly, how to sit with someone when the conversation gets uncomfortable.
I’ve heard some pretty extraordinary stories over the years. I’ve also witnessed people begin to make sense of their own experiences simply by talking about them out loud.
Which brings me to something I’ve been thinking about a lot lately…
What if your book is already in you, and you just need someone to help you get it out?
Through Rebel Soul Media, I work with some pretty bad ass and brilliant people. Thought leaders. Coaches. Creatives. Entrepreneurs who have spent years building businesses and developing their expertise.
Many of them initially come to me because they want a website or a better online presence. But often it comes up that they’ve “got a book in them”. Whether we’re working on their branding, writing website copy, or talking through their business in a coaching session, they’ll say something like:
“You know, I’ve always wanted to write a book.”
Or
“I just have absolutely no idea where to start.”
Or they don’t have the time. Or they’ve started six times and have a bunch of half-finished chapters.
I get it. Writing a book is a BIG undertaking.
I’m currently in the middle of writing my own memoir, so I understand how overwhelming it can feel to sit down with decades of memories and attempt to turn them into something coherent.
And if you’re a business owner with a full calendar and a family and a hundred other things demanding your attention, finding the time to write 50,000 words can feel pretty much impossible.
AND…
You might find it difficult to sit down and write a chapter about a particular experience in your life.
Ask you about that same experience over coffee, though, and you might talk for an hour.
You might remember details you hadn’t thought about in years. You might start connecting events that previously seemed unrelated. And if the person across from you knows how to listen and ask good questions, there’s a pretty good chance you’ll find yourself telling a much richer story than the one you originally intended to share.
That, to me, is what makes interview-based ghostwriting so interesting.
And it’s why I think my background as a coach and facilitator is going to serve me particularly well in this work.
I’m comfortable having long, personal conversations with people.
I’m curious about what makes people tick.
And I’ve spent years helping people find their own words and make sense of their experiences.
Pair that with my background in writing, television production, interviewing, and storytelling, and this next step feels pretty damn obvious.
So…TADA! I’m officially adding book ghostwriting to my services.
I’ve been studying the process of interview-based ghostwriting with my mentor, and I’m opening up one spot for my first full-length nonfiction book project, beginning in late January 2027.
The process is fairly straightforward, although the actual work is substantial.
We’ll spend time together in a series of recorded interviews.
I’ll ask questions. You’ll tell me your stories, explain your ideas, and share what you’ve learned through your work and your life.
I’ll take those conversations, along with any existing materials you have, and begin shaping them into a manuscript.
There will be an outline, plenty of writing, and rounds of revisions.
We’ll work together to make sure the finished book sounds like you.
Because if someone picks up your book after hearing you speak on a podcast or following your work online, I want them to recognize the person they’ve come to know.
Depending on the scope of the project, we could be working together for six months to a year or longer.
The people I am most interested in working with are those in the personal development, wellness, and spiritual spaces, along with entrepreneurs who have something meaningful to share from their lived experience.
Memoirs. Personal stories. Books that share a particular philosophy or approach to life and business.
Those are the kinds of projects I’d love to get my hands on. And because this is my first client in this new area of my business, I’m offering a founding-client investment of $15,000 CAD (payable in installments or in full).
I’ll be taking on one author at a time, giving the project my full attention throughout the writing process.
So, is there a book in you?
Maybe you’ve been talking about writing one for years. Maybe you’ve already written a few chapters. Maybe you’ve been told a hundred times that you should write a book, but the thought of actually sitting down and doing it makes you want to go clean your kitchen instead.
I think there are some fascinating people out there with stories and ideas that deserve to be put into words. And I’d love to help one of them do exactly that in 2027.
Learn more about my ghostwriting services and apply to work with me
If you’re interested, tell me a little about the book you have in mind. And if someone immediately popped into your head while reading this, feel free to send them this post.
As for me, I’m heading into November with a new book about to be released, a memoir in progress, and a whole lot of excitement about where my writing career is taking me.
Little Meg sitting at that ancient classroom computer, typing out her latest Christopher Pike-inspired masterpiece, would probably be pretty thrilled.
Although she’d likely want to know why I haven’t written a horror novel yet.
Fair question, actually.
XO Meg